In 2020, approximately 93 million more people purchased a smartphone. That means 93 million prospective customers, who use smartphones to shop and browse services online.

Throughout the beginning of the internet, digital marketing has seen quite a few ups and downs. While digital marketing trends come and go, and it can get quite exhaustive to keep up with them.

But if you don’t keep up with the trends, you might lose out on potential customers to your competitors. So it’s important for marketers to only use trends that have the growth potential for their brand instead of blindly jumpin